This service started off in 1991, displaying something along these lines:

The original service eventually ended in 2001: this was its last transmission:

The object you see in the first image was sold for £3,350, and the service now shows this:

What “service”?

Answered by: Shashank , bs , Poornima , Piyush , Sharath , Abhishek , uma , Gammafunction , udupendra , Prasad , Dhruva , LordJim and jayanth.

Answer: The Trojan Room Coffee Pot. The pot was sold for a huge amount to Der Speigel, which broadcasts the second type of image.

Shashank, bs, Poornima, Piyush, Sharath, Abhishek, uma, Gammafunction, udupendra, Prasad, Dhruva, LordJim and jayanth